CocoBeauty Brand Identity

CocoBeauty, a new beauty salon that was launching, approached me to produce their launch brand identity. The salon was predominantly painted in the velvet red colour and as such provided the basis for the primary logo colour. The secondary colour was essentially a warm skin tone. After all... beauty is skin deep! I wanted the logo to suggest a few things that the salon provides... love, luxury, care, elegance and a high quality of treatments.